Mun is a seasoned security leader with twenty-five years of enabling digital businesses by driving critical initiatives that secure and protect the enterprise. Developing and implementing customer-centric robust and defensible multi-sector cybersecurity and privacy programs. Extensive Board, Exec and Audit & Risk Committee engagement and assurance with deep IT Controls and audit expertise. Hands-on exposure to big brand enterprises with continuous adoption of cloud, hybrid workforce, rapid emergence and use of generative AI (GenAI) and the evolving regulatory landscape.

Working in digital data for the last 15 years, Matt Bentley has worked extensively across both Adobe and Google digital analytics and marketing suites. He spent the first 11 years of his career working client-side; running digital data collection and analytics for a number of large companies. The last 4 years have been spent agency-side consulting for a wide range of enterprise-level businesses, heading up the digital data team at Loop Horizon. Providing strategic direction; defining tech-stacks and digital data architecture; designing and building data layers; managing TMS implementations; deploying a wide range of vendor tags; migrating clients to server-side implementations; configuring analytics tools to meet client needs; innovating, implementing and running ObservePoint deployments; running reporting, analysis and dashboarding; running ID resolution programs; enabling ETL of digital data sets and advocating connectivity between digital and offline data; and helping clients orchestrate against their digital data to deliver real business outcomes (for example, using digital data in first-party data marketing programs). In short – the whole gamut, from data definition and collection right through to marketing orchestration and revenue generation. Matt is driven to move digital data collection and analytics teams from providing a secondary or tertiary business function to delivering direct revenue generation.

Steve has been working with digital data for over 20 years both client side and for the last 11 years via DMPG, a leading service provider in the digital data collection and activation space. With well over 2,000 successful data tag deployments in that time, Steve will bring a lot of experience and context around the importance of data governance and quality. He will be sharing some of his most relevant observations pertaining to the value of data quality as well as leaving you with some key recommendations for how you can achieve greater data value within your organisation. Just don't ask Steve about how he got to the EDGE conference unless you like talking about epic cycling routes (and the data required to make those possible).

John Pestana, co-founder and CEO of ObservePoint, has established himself as a visionary leader in the digital  analytics sector. With a keen understanding of the digital landscape, John has successfully guided ObservePoint  to become the leading player in web governance solutions, providing automated website and analytics tag verifi cation services. Before ObservePoint, he co-founded Omniture, which became a pivotal force in online marketing  analytics before its acquisition by Adobe in 2009. John holds a degree in Business Management from Brigham  Young University and is in the Silicon Slopes Hall of Fame. This prominent Utah-based non-profit recognizes  leaders in innovation and community improvement. His entrepreneurial spirit and commitment to innovation  continue to drive his company's growth and influence in optimizing online data accuracy and reliability.

Dave is the Chief Technology Officer of ObservePoint. Previously, Dave has led software engineering teams in healthcare technology, HR technology, and Amazon Alexa. Dave has over 20 years of experience with the web platform. In his spare time, Dave hosts a podcast answering career questions for engineers and teaching soft skills to a technical audience. Dave has been an incredible asset to the ObservePoint team, and we are thrilled to have him represent us.

Yurii Nesteruk is a Principal Engineer at ObservePoint with over 10 years of software development experience, including 7 years at ObservePoint. He specializes in architecture, technical leadership, and mentorship. Yurii focuses on designing scalable software solutions, providing technical direction, and mentoring engineers. His expertise spans APIs, service integration, and data processing. Yurii firmly believes that the best way to serve our customers is to remember that “numbers are the best guides” - data-driven product decisions are better than “my gut tells me.” Two mantras he reminds ObservePoint teams of often! He enjoys inline skating, indoor climbing, and bouldering, and is an avid fan of science fiction literature.

J. D. has spent more than 20 years driving growth for software technology companies. His love and passion lie in  the building of sales teams and mentoring professionals. J. D. chaired the Sales Executive Peer-to-Peer Forum for  the Utah Technology Council for more than five years, mentoring CEOs and revenue leaders across the Wasatch  front. He is a mentor with Utah Valley University Wrestling and currently serves as its chair. J. D. and his wife Kristi  are raising their family of five children in Saratoga Springs, UT.

For more than 15 years, Kyle has been building teams and fueling growth at high-growth technology companies,  including: Domo, Pluralsight, Talkdesk, and more. His pragmatic approach to team organization, growth, and operational excellence has enabled him to build world-class teams that operate efficiently and maximize spend in all channels and across all marketing teams. In his “down time,” Kyle’s trying to chase down his five energetic and adventurous kids, and he loves to travel and experience as much of the outdoors as possible.

Eve is an EMEA Customer Success Manager at ObservePoint, excelling in her role for the past 2.5 years. With a strong background in management consulting from Moorhouse Consulting and Capgemini Invent, she brings a wealth of experience in delivering value across diverse sectors. Eve specializes in building strong customer relationships and optimizing account setups to ensure maximum value.
Outside of work, Eve loves to travel and embraces adventures of questionable safety, and also proudly holds the title of one of the 'grandmas' on her lacrosse team.

Mike has been in the Digital space for 13 years as an Analyst, Analytics Architect and now in the Data Quality space with ObservePoint. Mike truly sees the digital, globally connected world as rife with opportunity and those that can manipulate data will be the beneficiaries, however data minimisation, simplification and quality are required first.