Executive Digital Governance Event
This chapter of EDGE 2022 has concluded
Why EDGE?
Join us for ObservePoint EDGE, an exclusive digital governance event where you’ll collaborate with industry experts, world-class brands, and peers to formulate solutions for governing digital technology and customer data across your organization.
You'll participate in strategic leadership forums and pragmatic workshops focused on company-wide governance strategy, problem-solving and prevention, and competitive differentiation. You can also indulge in networking opportunities, onsite dining experiences, and revitalizing recreational activities in the world-famous Park City, Utah.
Digital governance is a discipline focused on testing and monitoring the functionality of your analytical, marketing, and privacy technologies, so you can trust your technologies, maximize ROI, and act on validated data.
Malfunctioning technologies can cause:
- Faulty data
- Bad customer experiences
- Wasted investments
- Suboptimal insights leading to poor decisions
- Data leaks and privacy violations
Digital governance solutions enable you to:
- Test technologies to ensure accurate data collection and ROI
- Find user journey interruptions to optimize experiences
- Audit your cookies and tags for privacy compliance
Discover:
- Strategies for data, tech, and privacy governance
- Industry and peer solutions for challenges
- Competitive advantages to digital governance
- Answers to your business questions
- Practical solutions for your team
- Techniques and tools to stay on the cutting edge
Enjoy:
- Networking with peers and industry experts
- Fly fishing, hiking, or mountain biking
- A stay at the Montage Resort
Received Your Invitation?
EDGE is by invitation only as space will be limited to facilitate a more engaging, results-driven experience. Contact your ObservePoint representative to claim your seat and get your custom registration code.
Event participation is complimentary to all invited guests.
Event Attendance Includes
- Strategic Leadership Forums & Pragmatic Solution Workshops
- Executive Focus Groups
- Welcome Reception
- Outdoor Adventure of Your Choice (Fly Fishing, Hiking, Mountain Biking)
- Conference Meals & Entertainment
- Networking with ObservePoint & Industry Experts
- Customer Advisory Board (Invite Only)
Agenda
Introducing the Digital Governance Framework
The amount of technology needed to properly run your digital properties is staggering. Digital governance is the way to continually monitor and govern those moving parts and it is essential to providing a dynamic and secure online experience. In this session, you’ll learn the key attributes of a strong digital governance strategy and learn from your peers what has worked, what has not, and important considerations as you build out the strategy for your organization, including how to:
- Test and validate your technologies to ensure accurate data collection and insights
- Audit your cookies and tags for privacy compliance
- Find and correct journey interruptions before they impact user experiences
- Use the framework to adopt an automated, scalable digital governance solution
Executive Focus Groups
Join forces with your peers and industry experts to discuss some of the industry's most prominent trends and your biggest concerns. Join forces with your peers and industry experts to discuss some of the industry's most prominent trends and your biggest concerns. Groups will have an opportunity to discuss multiple topics, explore solutions, and present key takeaways to the rest of the attendees. Challenge topics will be based on your feedback when registering, but a few current common challenges include: validating marketing data, organizing universal governance, determining privacy ownership, and more.
Outdoor Adventures: Fly Fishing, Hiking, Mountain Biking
Grab your gear and head out for an afternoon of fly fishing, hiking, or mountain biking in the breathtaking mountains of Park City.
Digital Governance as a Competitive EDGE
See how some of the biggest brands are implementing and leveraging digital governance use cases to set themselves apart from the crowd and their competitors. Learn unique and effective applications for technology governance, experience validation, and privacy compliance and see how you can apply them within your own organization.
2022 Speakers
I work for Domo. Our team has developed a cloud-based application that enables you to see all your important data—sales, operations, marketing, HR, finance and more—in a single real-time dashboard. No more waiting on reports. No more flying blind. Just accurate data when and where you need it.
Specialties: Project management, process improvement, software consulting & implementation, web marketing, business development.Driven and innovative professional with diverse industry experience. Entrepreneurial background has provided an effective platform to learn and apply business development and management skills. Consistently able to identify and implement profitable improvements across many functional departments within organizations large to small. I work for Domo. Our team has developed a cloud-based application that enables you to see all your important data—sales, operations, marketing, HR, finance and more—in a single real-time dashboard. No more waiting on reports. No more flying blind. Just accurate data when and where you need it. Specialties: Project management, process improvement, software consulting & implementation, web marketing, business development.
Activities & Experiences
- Your choice of fly fishing, mountain biking, or hiking
- Onsite dining experiences and entertainment
- Stay at the world-renowned Montage Deer Valley Resort
- Networking opportunities with industry experts and peers
Montage Deer Valley
ObservePoint EDGE will take place at Park City’s world-renowned Montage Deer Valley Resort, an authentic yet elegant mountain getaway. Book your hotel room for EDGE at special event rates, available through the Montage on an exclusive basis. Rooms go quickly, so please book your room by August 19, 2022.
Park City, Utah
Nestled in the majestic Wasatch Mountain Range east of Salt Lake City, Park City is a renowned travel destination. This city boasts breathtaking scenery, world-class spas, exceptional dining experiences, unique history, intimate live entertainment, and exciting outdoor recreation.
