Speakers
Chris Cutts
Chris Cutts is a digital strategy leader with more than two decades of experience helping organizations transform how they connect with customers through technology, data, and digital experience. At The Standard, he leads digital initiatives that improve customer engagement, optimize web experiences, and drive measurable outcomes.
Throughout his career, Chris has built and led high-performing teams responsible for enterprise website platforms, digital marketing, search optimization, analytics, accessibility, and customer experience programs. He has guided digital transformations for major financial services organizations, consistently bridging business objectives and technology execution.
Before his career in digital leadership, Chris served in the United States Navy’s submarine force where he developed the discipline, technical expertise, and problem-solving skills that continue to shape his leadership today. That experience instilled a lasting commitment to teamwork, accountability, and sound decision-making under pressure.
Known for a practical, results-oriented approach, Chris is passionate about solving complex digital challenges, developing strong teams, and creating customer experiences that are both meaningful and measurable. His expertise spans digital strategy, SEO, analytics, governance, accessibility, and enterprise web platforms, making him a respected voice on digital transformation, leadership, and customer experience.
My ObservePoint Playbook: The Use Cases I've Brought to 3 Companies in 5 Years
Most ObservePoint users learn the platform at one company and go deep. Chris Cutts has done something rarer, he’s taken his governance playbook with him across three organizations in five years, applying it to analytics, SEO, accessibility, and enterprise web platforms that have outgrown their oversight. In this session, Chris shares the use cases that have worked across industries, what he’s refined along the way, and the playbook he now carries into every new environment.
Jeff Morris
Jeff Morris is a technology and product management leader with more than 20 years of experience driving digital transformation, enterprise technology strategy, and product innovation across financial services, SaaS, e-commerce, and data-driven platforms.
As a Senior Digital Product Manager at Charles Schwab, Jeff has led high-impact initiatives involving compliance and audit reporting, enterprise API modernization, business intelligence and analytics solutions, and technology integrations. Hoe specializes in aligning business objectives, customer needs, and technology capabilities to deliver measurable results.
Prior to Schwab, Jeff held product leadership, consulting, and technology management roles across organizations ranging from startups and family-owned businesses to large public companies, including Ancestry.com, SuperValu, and Hubbell Incorporated. Throughout his career, he has launched digital products, developed strategic roadmaps, led cross-functional teams, and implemented large-scale data and customer management solutions.
Known for his strategic mindset, analytical approach, and passion for innovation, Jeff is committed to leveraging data, emerging technologies, and continuous improvement to solve complex business challenges and enhance customer experiences.
Outside of work, Jeff enjoys spending time with his family, serving in his church and community, and pursuing interests in reading, genealogy, travel, and photography.
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Jeff is a self-described data lover and like any good data lover, he’s obsessed with keeping it clean, accurate, and in the right hands. Over the years, he’s turned what started as basic tag auditing into a full governance engine spanning broken link detection, third-party calculator auditing, custom content reporting, API-powered self-service, and privacy and accessibility workflows across a 30+ website enterprise platform. In this session, he’ll share what he’s built so far, what unlocked each new use case, and where the playbook is still being written.
Sarah Cooper
Sarah Cooper is Senior Manager of Digital Data Governance and Compliance at Marriott International where she focuses on establishing and enforcing governance around how Marriott is collecting and using customers’ digital data. Based in the Washington, DC area, Sarah has been in the Digital Analytics space for 25 years.
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Manual audits can’t keep pace with a complex, high-traffic digital ecosystem — and for a global brand operating at scale, the stakes are too high to stay reactive. In this session, Sarah and Torie share how their organization moved from manual privacy monitoring to a proactive, automated governance model in their first year with ObservePoint. They’ll cover how automation improved visibility and response time, how centralized monitoring helped align marketing and risk teams, and how privacy is evolving from a compliance checkbox into a strategic discipline. A candid look at what it takes to repair the sails while the ship is already at sea.
Torie Ketcham
Torie Ketcham is a Product Data Compliance Manager at Marriott International. She focuses on ensuring that user privacy choices are properly respected across Marriott’s digital ecosystem, by enforcing cookie compliance in every region where the company operates. She oversees data collection issues, cookie categorization and quality assurance, and works across product teams to develop data privacy strategies on all of Marriott’s websites. Torie is a native of the Washington, DC area, and lives in Bethesda, MD with her family.
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Manual audits can’t keep pace with a complex, high-traffic digital ecosystem — and for a global brand operating at scale, the stakes are too high to stay reactive. In this session, Sarah and Torie share how their organization moved from manual privacy monitoring to a proactive, automated governance model in their first year with ObservePoint. They’ll cover how automation improved visibility and response time, how centralized monitoring helped align marketing and risk teams, and how privacy is evolving from a compliance checkbox into a strategic discipline. A candid look at what it takes to repair the sails while the ship is already at sea.
Rita W. Garry
Rita is a corporate transactional and privacy attorney with Howard & Howard Attorneys PLLC. Rita advises businesses across industries ranging from technology and healthcare to banking, manufacturing, aviation, and professional services. She is widely recognized for helping organizations build practical legal and governance frameworks that support innovation, growth, cybersecurity resilience, and regulatory compliance.
Rita advises clients on a broad range of enterprise matters, including technology transactions, software licensing, corporate governance, commercial contracting, mergers and acquisitions, and risk management. With deep experience in privacy law compliance, she works with organizations helping to design and operationalize compliant and strategically planned privacy programs, navigate the complex intersection of data protection, vendor relationships, and emerging technologies, ensuring that privacy and innovation advance together.
The Blueprint for Leaders and Teams to be Unstoppable
Erin Stafford
Burn Bright Not Out:
The Blueprint for Leaders and Teams to be Unstoppable
Success today demands more than just effort—it requires focus, energy, and strategies that drive sustainable, peak performance without sacrificing well-being. For high-performing teams and leaders, the challenge isn’t just reaching the top; but staying energized, motivated, and fulfilled in order to stay at the top for the long haul.
In this transformative keynote, Erin delivers a powerful framework in her signature entertaining and high-energy style, designed to help leaders and teams unlock next-level performance while maintaining balance and resilience. Packed with actionable insights and inspiring stories drawn from her hyper-growth leadership background and decades of research with CEOs, Fortune 100 leaders, Olympians and celebrities, Erin empowers audiences to move beyond hustle culture and embrace strategies that drive exceptional results without burning out.
This keynote is more than a roadmap for success—it’s a call to inspire action, recharge your team, and create unstoppable momentum. Leaders and teams will walk away energized, focused, and equipped to achieve extraordinary results with balance, clarity, and purpose.
Key Takeaways:
- Recognize the 13 universal signs of burnout.
- Use connection to joy, people and vision to shift perspective and performance.
- Learn how to maintain energy and focus while achieving ambitious goals.
- Identify high-leverage actions that drive results and fulfillment.
- Inspire teams to perform at their best by reconnecting with what drives them.
- Shift from a grind mentality to a balanced approach that continually energizes and inspires.
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Due to limited space, we can only accommodate up to two individuals per company. Any registrations beyond that are subject to rejection and a full refund.
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